Amazon’s purchase of MGM is a good time to catch up with the major studios’ tobacco policies

Amazon is buying MGM for $8.45 billion to get its inventory of popular films and TV shows.  It also plans to have MGM continue to produce new films aimed at a broad audience.  In contrast to MGM (and Amazon), all the major studios that produce feature films have adopted policies to reduce or eliminate smokingContinue reading “Amazon’s purchase of MGM is a good time to catch up with the major studios’ tobacco policies”

Why FDA’s reduced exposure marketing order for IQOS is not a reliable global model

There are two separate decisions that the FDA makes about new products: (1) whether to authorize the sale of the product, and, if they allow sale of a product, (2) whether to allow a company to make reduced exposure or reduced risk claims about the product. To further confuse the situation, the separate decisions aboutContinue reading “Why FDA’s reduced exposure marketing order for IQOS is not a reliable global model”

Lessons for today from tobacco industry efforts to open the Thai market in the 1980s

Kade Patanavanich and I recently published “Successful countering of tobacco industry efforts to overturn Thailand’s ENDS ban” that documented recent efforts by Philip Morris and other pro-tobacco interests to open the Thai market to electronic nicotine delivery systems (ENDS), which under Thai law includes both liquid e-cigarettes and heated tobacco products like PM’s IQOS. NowContinue reading “Lessons for today from tobacco industry efforts to open the Thai market in the 1980s”

How India enacted groundbreaking rules to blunt the effects of onscreen smoking

In 2012 India implemented groundbreaking rules to blunt the effect of onscreen smoking and other tobacco use. Any film with smoking has to have a warning and advertisement about the dangers of tobacco use produced by the Ministry of Health and Family Welfare before the film or video at at the intermission. (Most Bollywood filmsContinue reading “How India enacted groundbreaking rules to blunt the effects of onscreen smoking”