The UCSF Industry Documents Library just released 117,446 new Juul documents, bringing the total to 2,719,964 documents in the JUUL Labs collection and 103,218,810 pages in 17,742,311 documents. in the Truth Tobacco Documents Library.
This new batch of documents includes social media presence reports, marketing campaigns, focus group findings, product design, and more.
In partnership with the University of North Carolina at Chapel Hill Libraries, the IDL continues to process and make available documents subject to public disclosure under JUUL Labs’s 2021 settlement with North Carolina, with more to come from other state settlements.
Image above: Juul’s summary of 2019 Society for Nicotine and Tobacco Research (SRNT) presentations slide deck that shows what Juul thought was important at the meeting, including academic studies of Juul and other products.